Wolver’s Gold is getting a new cover!
Why? Because I made a costly mistake. Because readers judge a book by its cover. Because while sales are okay, it’s not selling as it should. Because the old cover says, quite clearly, it’s a Historical/Western and it’s not, not really.
It’s a modern tale about NOT clinging to the past. It’s a Paranormal Romance between a modern (shifter) man and a (shifter) woman who’s tired of living in the past. It’s about finding a way for a Wolver pack to hide among humans and still maintain a sense of who they are. And, as silly as it may seem to some, it’s a cautionary tale about regretting the loss of ‘the good old days’ that weren’t, in some ways, all that good. It’s about choosing what’s worth saving and what is not.
The cover you see here and will continue to see as the cover of Wolver’s Gold is the cover that should have gone out originally. Georgi, my cover artist, tried to warn me, but me being the hard headed jackass I am (yes, dear friends and family, I know what I am), I didn’t listen.
I was too caught up in the story. Gold Gulch was so real in my mind, I wanted to share it. And because I pay the book bills, Georgi did what I wanted. She’s the expert and I turned away from expert advice. She’s the one who’s researched cover design. She’s the one who understands branding. I always advise new authors to listen to the experts and I broke my own rule. How do I know I was wrong? Read the reviews that begin with “I don’t normally read westerns…”
This isn’t easy. For me, one of the hardest things to do in life is admit I’m wrong. I know I’m not alone in this (I’ve actually looked up the research). I have no problem admitting I’m inept at certain things (computers), or don’t know something (though I usually look it up), or I’m completely ignorant (higher math remains a mystery I have no wish to solve). But I’m doing it here.
I was wrong. I’m now rolling on the floor, clutching my throat because I’m choking on the words, but it’s out there and I’m sure at some point, I’ll feel better for it.
And thanks to those who read it in spite of its Historical/Western cover!
Oh, don’t I just know how hard those words are to say!
I buy your books without looking at the cover or reading the synopsis. Mainly cause I know I’m going to enjoy them. Had to go back and actually LOOK at the original cover after reading your post, and yea…it looks like a historical western. Live and learn. Both covers are well done though. Hope this one helps readers find it better.
‘Don’t judge a book by its cover” comes to mind!
Love the cover and hoping more people read this wonderful book RT @JRhoadesAuthor: Foolish Mistakes: http://t.co/LtFIZzQtGL
And the girl in the mirror is so perfect for Rachel. What was I thinking?
I fully admit, I would have bought it based on the original cover. But the new cover? I’ll buy a few copies. It’s definitely Drool-worthy
We say that, Carrie Arthur, and yet for most people, the cover is what draws them to pick up the book.
I buy your books automatically; but I’ll admit I wasn’t sure what to expect with the original cover. I love the new one. So while your fans will buy your stuff just because your a one-click sort of story-teller…non fans may not because they are going by the cover.
Good for you in admitting this. Nothing disappoints me more then a cover that doesn’t match at all the story…not that this applies to you.
I am hooked on you as a writer so I would buy rather the cover was plain, beautiful or hot. I use the covers to steer me away from certain genre that I do not want to read. I give the blurb a try to sway me one way or another. I stick with my favorite authors and slide a few unknown to me in the mix, never knowing the next one I read will become a favorite.
I love the new cover, and, to be honest, I did think the book was a western, but it was on my “to buy” list anyway!
As to mistakes in branding, join the crowd! Samhain decided to “rebrand” my books too, after a bit of persuasion (and a few reviews, like yours that said “this reads like a contemporary romance”). They are now going to market them as contemporary romance with just a touch of magic. So, you’re in good company (Samhain’s) when admitting to a slight branding error! 🙂
Feeling better now! Thanks
You’ve hit the nail on the head, Bobbie. Certain covers turn us away (Bloody horror covers for me) Studies done in Brick and Mortar stores show that a cover gets 4 seconds of attention to lure the reader to read the blurb or put it back on the shelf. I’m thinking for ebooks, it may be even less. Westerns and Historicals are sub-genres that readers seem to love or hate with very few in the middle ground. I don’t know why. I’ve always enjoyed the ones I’ve read, though I admit, they’re not my first choice.